Farming 2020 download the new version for windows

'I had to learn to squeeze out the little things via video conferences.' 'The most challenging thing was building up a distribution network all around the world without talking with the people face-to-face,' Stefan says. The onset of COVID-19 forced the studio to adopt a digital strategy for Farming Simulator 22, focusing on video content and giving out preview copies alongside small on-site events, whilst ensuring developers could work safely at home and in the office. 'When Boris joined, I spent some time talking with him, trying to figure out what we need internally in terms of people, and what departments might expect us to deliver,' head of marketing and PR Martin Rabl says. 'I was aware of that, but I also knew that this could be a hard piece of work.' Boris Stefan, GIANTS Software 'It's not only establishing the distribution network: it's also establishing how we want the distributors to work for us,' he says. However, his role at GIANTS would be a more global endeavour. 'Our main goal was having, centralised within GIANTS, all the different efforts for the game: marketing, PR, development - which was already in our hands - but also publishing and distribution,' head of publishing Boris Stefan explains.īefore joining GIANTS Software early 2020, Stefan was responsible for 17 countries as head of digital business in Central Europe for a well-known Japanese publisher. While this approach would reap record-breaking benefits for the release of Farming Simulator 22 in November, GIANTS Software's road to self-publishing began in 2016, when it started building up its internal departments. The cinematic for GIANTS Software's latest entry in the Farming Simulator series depicts the journey of a new farmer, but could easily tell the story of its creators taking on self-publishing during a global pandemic.

An ambitious newcomer, coming to grips with the realities of running their own operation and learning as they go.

Farming 2020 download the new version for windows